The CARHARTT WIP archives by Rizzoli
What is it all about: A fashion brand’s work in progress.
Where is it happening: worldwide.
The message: Back in the eighties, when the Western world was deluged by a wave of blue denim, CARHARTT’s brown duck work coats entered the streets as an antidote. Detached from their original purpose of attiring hard-working men in mines and on railroad tracks, they arrived in our cities as some sort of new anti-denim. Soon after, through its cooperation with the European distributor Work in Progress, the American workwear classic would spawn CARHARTT WIP … which these words CARHARTT gives itself the perfect introducing. The book, which is launched by today (25th of October) is the first comprehensive publication exploring the brand’s remarkable evolution.
On board: Editor Michel Lubugle and Anna Sinofzik, with texts by Gary Warnett, Mark and Kessler, Anna Sinofzik, more than 250 images of unpublished photographs, artworks as well as memorabilia drawn from the company’s own archives and different private collections, providing an unparalleled look into CARHARTT WIP’s universe.
First impression: Hardcover, 428 pages; global release: 25th of October 2016. Two cover versions will be available. One in black and white (international) and one in orange (US). Available in Carhartt WIP stores from November 4th. This will be celebrated at the Berlin one night before together with a one-day-only exhibition at St. Agnes. So don’t miss that out: Event link here on Facebook.